Monday 26 March 2012

5. How did you attract or address your audience?

My audience for my magazine ranges from older teenagers to young adults, mainly for students in A’ level or if they go university as it will keep them up to date with all the trends and new music artists as they might not have much time with the work they get so it will attract them to buy it. I want to attract both males and females I did this by taking a picture of a two lads called Rizzle Kicks and taking their look on to two girls the same age as my audience so it will get the attention from the girls too. This will appeal from what she’s wearing or how she’s style with her hair make up and pose on the page. You'll find females are shown the most in both male and female magazines so my magazine will show both genders as well as the clothing they wear which will connect well with the audience and draw males attention. The cover uses neutral colours that will interest both males and females when coming to buy the magazine and uses simple text on the page not covering the picture to much so you can see all the main features that are tasteful which will give a small bit of information that’s based on female and males artists that are new in town targeting the audience that enjoy new music using a few main genres to make my magazine attract the right audience. I have chosen a few new British artists that people have heard of as there more likely to get to see them perform live also including a lot of new names never seen before giving my audience more of a variety in the sort of genre they like as each artist might have a different style of music. I have also put the price and data on the cover of the magazine letting readers know when they got it and being able to tell when the next ones out and which ones they might not have. Next to the price I have put ‘volume one’ showing there will be many more which will all cost the same to buy the magazine each time which will become a collection that people might want to collect if they enjoy the information being given to them.
The contents page is designed for my audience because they will be able to understand the words and sentence structure I’m going to use as it will fit the genre of music i have chosen and will be able to relate to the brief description i have used on the page featuring certain parts. The language is formal so it will be easy to read and understand when my audience are reading it. I used these photos of the band as they will attract the audience as ill be talking about this band in the article as they are in the same age rang as the target market I’m looking at and they are upcoming, hard working artists that will inspirer the audience and get them interested. All the features give my audience an insight to what's in the magazine and will draw my market in even more if they enjoy what they read. The article that's included in my magazine lets the audience get up and personal in there life to see what its like to be living the dream, giving them a chance to be closer to the artist. By giving heading for the most important parts of the magazine makes it easy for the readers to go to the page they want to read about like festivals so they can see what number the bit of information they want to read about's on and go straight to it.
The interview language is appropriate as its set in an interview style which is effective on the readers as they get to looking it the artists life and how they talk. I think the picture i have chosen for my double page spread would appeal to my audience from the page iv used and the pose they are standing in as they aren't looking into the camera making them look older and less interested in what's going on, which will draw the audience in as they are the same age as the artists and can relate to them. The cover line on my double spread page reads ‘no matter what you do, they'll be critics' this will relate very well with the audience as this kind of information is always shown in magazines trying to make the artist feel bad and it relates to the audiences feelings too, this makes the audience want to buy it as it grabs there attention straight away and makes them interested how the artist dealt with the bumps in the road and got to where they are now. The article talks about everything they have done to get to the stage there at, all the ups and downs which might feel like they have something in common with the artist and respect their view points. The article is mainly about the bands music and why they choice the genre of music they did which would in-ties my readers even more as they would want to read about music and also the kind of style they might wear out for concerts. I think I’ve done a very good job of getting my audiences attention and addressing them in the right way. I’ve done this by talking to my models and reading through the artists profile to be able to get all the information that connects them to my audience in my magazine. The whole magazine is based on what my artist likes and what they would look for to buy in a magazine for their style of music which made it easier to get it right for my audience.

4.Who would be the audience for your media product?


Thursday 22 March 2012

3.What kind of media institution might distribute your media product and why?

The best suited institution for my magazine would be IPC media as they distributed NME magazine which is close to the social group that I’m targeting at for my magazine. I think it could be sold for both genders male and female which could connect in both divisions of the company. The institution IPC is a large business that could get my magazine a wide range of target audience when coming to selling my magazine; this could be a big advantage for my magazine. There is no market in the magazines institution at the moment that sells magazine for both genders and about new upcoming artists that could interest many different people. The experience from the NME could give the magazine something new to work with and make my magazine successful when putting it on to the market as they have good knowledge on how to sell new magazines. I can distribute my magazine in a few different methods like in shops on the magazine stands also publishing my magazine online so the readers can see more about the magazine every week with updated information which makes it more available to readers, this works well as the target audience I’m going for will be able to use this technology. There are three distribution circulations that I could use but I would pick the paid circulation as this is when the magazine is sold to readers for a price, either on a per-issue basis or by subscription, where an annual fee is paid and issues are sent by mail to readers which the NME do as well as many other magazines. This would benefit everyone in the long run as my target audience would want to buy more but if I went for a free circulation this would have a different effect on my magazine as people wouldn’t need to pay for it so it would be opened to everyone to read as they would just pick it up which wouldn’t make it exclusive as people wont want to read it, so doing it the paid way it would make the magazine worth spending time to read it. However the controlled circulation is to far in the other direction for the target market I’m going for (teenagers) as they wouldn’t want to meet the requirements of a magazine  as this would be to much effort for them to access a magazine when they can do it easily from shops. When looking at other magazines and the type of magazine IPC media is I would sell my magazines every week so people can buy them and find new interesting things out every week which can be cheaper as well if you subscribe for a long period of time.

2.How does your media product represent particular social groups?